Sydney Based Boutique Interior Decorating and Styling business

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This customer received 44 logo designs from 19 designers. They chose this logo design from Ash as the winning design.
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I require a logo for a boutique Interior decorating & styling business based in Sydney. This is an existing business that is undergoing a brand change and eventually a website launch and this logo design is part of the process.
My brand style is contemporary with a stylish edge & a bit of "quirk" and I need the logo to reflect this.
The business name is based on my family name "North", hence the compass reference, but I don't want a blatant image of a compass incorporated.
The logo is to be easily adapted into either horizontal or stacked format for letterheads and other applications.
My business is creative and focuses on.......interiors, styling & colour design (this text could appear on a business card).
My client base is predominately residential so I don't want to logo to look too contemporary corporate. My clients are mainly professionals with families who have the budget to spend on a service such as this.
I create interior spaces that have a personal feel to the client with an individual elements with a point of difference.
This business also provides property styling & colour design.
There are many interior decorators within my area and and new businesses popping up so I need this to be premium feel yet comfortable for clients to approach.
I have attached my previous business card and other design websites I like.
http://bloominteriordesign.com.au
http://www.karenakers.com.au/gerroa.html
http://www.sarahrichardsondesign.com
http://www.xavierandme.com
Thank you for taking the time.
Industry/Entity Type
Residential
Logo Text
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