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This customer received 60 logo designs from 35 designers. They chose this logo design from ficiuc flavius as the winning design.
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A$260
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60 designs
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35 designers
Logo Design Brief
We are about to launch a new retail discount variety store. The store will be of a similar type to the following types of stores:
thingzgifts.com.au/
www.bargainplus.com.au/
www.crazyclarks.com.au/
We require a logo that represents our store and will be featured prominently on all company paperwork, advertisements, brochures and the external shop front. Your logo will be featured heavily in a significant ongoing advertising campaign.
The store's values will be on great service, a great range and absolutely fantastic prices with several key Super bargains each week.
The store name is "Why Pay More?". For the shopfront signage etc, this will be in large letters, with Discount Variety Store in smaller letters. A logo that complements this would be great.
Updates
Hello Everyone,
Thanks for your great designs so far.
We like designs that are bold and have a "square" type of type font. These will allow a strong striking presence on the shopfront.
Have a great week and keep up the great work.
Adam
Added Monday, November 15, 2010
Thank you to all designers involved in our project. We had many great designs and it was hard to choose the ultimate winner.
Thanks again for the many designs.
Have a great weekend.
Adam
Added Friday, November 19, 2010
Target Market(s)
Consumers from 10 - 90 that love a bargain on a wide range of products.
Industry/Entity Type
Advertising
Logo Text
(None provided)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo that can scale from company paper work to large logo on the side of a building.