• £100

• 11 designs

• 3 designers

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Postcard Design Brief

I want a postcard design for my cosmetic surgery agency, Beautymet (www.beautymet.com). The purpose of Beautymet is to offer people from the UK and other high-cost countries options for excellent yet cheap cosmetic surgery abroad.

Beautymet also offers a range of medical surgery along with fertility treatment, dentistry, cosmetology, and beauty spas, all abroad and all comparatively cheap.

I have personally undergone lots of cosmetic surgery and 5 of my 6 main surgeries to date were performed abroad. I have attached a before and after picture combination.

I have also attached the business logo. The postcard design should keep to pink for any decoration. The background should be white and the text should be black.

In the following instructions, any speech marks used are just to highlight the desired text. They should not actually be used in the card.


SIDE A.
1) Logo at top, centred on page.
2) Question in bold, centred on page, "Why come to Beautymet for low-cost cosmetic surgery abroad?"
3)Three left-aligned subtitles punctuated with bullet points:
a) Surgeons who we have used (or would use) ourselves - no compromise on standards (HERE you could place my before and after picture with the slogan: How Gina Blacks (real name Gina Onyemaechi), CEO of Beautymet, improved her own appearance with cosmetic surgery abroad. For further details, visit www.pinterest.com/ginablacks. OR you can place this text and image somewhere you think it works better)
b) An all-inclusive package for your surgery trip. We can arrange or assist you with the following:
-Flights
-Transfers
-Accommodation
c) Cheap medical surgery and other treatments including:
-Weight-loss surgery
-Heart surger
-IVF fertility treatment
-Gynaecology
-Orthopaedic surgery
-General and abdominal surgery
-Hair restoration
-Dentistry
-Health and beauty spas
and much, much more too.
4) Call-to-action centred on page: "Contact us now"
5) The following contact details should be shown at the foot of the card:
a) tel: 07961 976 270
b) email: info@beautymet.com
c) web: www.beautymet.com
d) Pinterest: www.pinterest.com/ginablacks

SIDE B.
1) COLUMN 1 OF 2:
2) Left aligned, bullet point: Breast implants in Turkey: £2573.
3) Left aligned, punctuated by hyphen: -average UK price: £5000
4) Left aligned, bullet point: Face lift in Poland: £2800
5) Left aligned, punctuated by hyphen: average UK price: £7000
6) Left aligned, bullet point: nose job in Portugal: £2400
7) Left aligned, punctuated by hyphen: average UK price: £7000
8) Left aligned, bullet point: gastric band surgery in Lithuania: £3853
9) Left aligned, punctuated by hyphen: average UK price: £6500
10) Left aligned, bullet point: Dentistry: CEREC crown in Lithuania: £320
11) Left aligned, punctuated by hyphen: average UK price: £700
12) Left-aligned, italic: *prices correct at spring 2014.
13: Left-aligned: Q: But will I get “proper” surgery?
14: Left-aligned: A: We either have used or would use these surgeons ourselves.
COLUMN 2 OF 2:
1) Right-aligned: blank rectangle reserved for stamp
2) To left of stamp-space: logo
3) Left-aligned: Our destinations.
4) The destinations may be represented by flags or by words: Belgium, Cyprus, Lithuania, Poland, Portugal, Turkey.
10) Left-aligned: In each of these destinations, excellent and ethical surgeons only (FROM "excellent" to "only", bold italics except for "and").
FOOTER SPREAD ACROSS BOTH COLUMNS:
1) Centred on page, bold: "Quality and care: this is what Beautymet stands for. Contact us now"
2) The following contact details should be shown at the foot of the card:
a) tel: 07961 976 270
b) email: info@beautymet.com
c) web: www.beautymet.com
d) Pinterest: www.pinterest.com/ginablacks

MUST HAVES:
(I think you would do the following anyway, but just to be sure)
1) Both SIDE A and SIDE B should have a smooth, silk-like feel.
2) Re the look and feel slider: I want an attractive and elegant postcard which no less looks serious, professional, and modern. It must communicate my message clearly and neatly with emphasis placed where indicated in the product description above.

TARGET MARKET:
People seeking cheap but excellent cosmetic surgery and / or medical surgery and dentistry

Target Market(s)

TARGET MARKET: People seeking cheap but excellent cosmetic surgery and / or medical surgery and dentistry

Industry/Entity Type

Medical

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• MUST HAVES:
  (I think you would do the following anyway, but just to be sure)
  1) Both SIDE A and SIDE B should have a smooth, silk-like feel.
  
  2) Re the look and feel slider: I want an attractive and elegant postcard which no less looks serious, professional, and modern. It must communicate my message clearly and neatly with emphasis placed where indicated in the product description above.

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Files

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