Refresh
Medical weight program needs impactful and eyecatching logo design
Want to win a job like this?
This customer received 27 graphic designs from 10 designers. They chose this graphic design from Ricardo Best as the winning design.
Join for free Find Design Jobs
-
US$430
-
27 designs
-
10 designers
Graphic Design Brief
We need a logo design incorporating (or complimentary to) our business name that can be used on signage, stationary, and marketing materials for a business called "Family Weight Loss". [NOTE**....the request to have '.com' as part of the name has been eliminated from this posting earlier.....just work on the MAIN 3 word name.} We stress healthy eating, exercise, and behavior changes. We would like the logo to incorporate some of those ideas (eg. maybe a bicycle symbol to represent the letter 'g' in Weight: see sample design-- but this can be omitted if it detracts from overall design concept) if possible. We don't want it too cryptic (ie, items need to be readily identifiable) and don't need the overall design to be 'too cutesy' but we would like to emphasize the weight loss concept of the name. The enclosed file is a rough working idea I had but I'm not entirely happy with it. We will consider any FRESH thinking and smart design concept.
Updates
Thank you to those who have submitted so far. I have UPDATED the design description on the website (eliminating the '.com' request as part of the name) and adding a few more suggestions and specifics. --Larry
Added Tuesday, June 10, 2014
I've made my selection but wish to thank ALL of you designers who took the time to submit ideas. You are some very talented folks!!!
Best wishes to all of you now and in the future.
Larry Richardson
FamilyWeightLoss.com
Added Thursday, June 19, 2014
Target Market(s)
Overweight men, women and children
Industry/Entity Type
Marketing
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Eyecatching but not gawdy
Nice to have
- Design depicts some of the parts of the name (families), reduction (weight loss)...either through font size/boldness or not, or something in design (scale, measuring tape, etc).
Should not have
- Overused graphics (perhaps the apple might be a tired logo these days)...but not totally eliminating this as a design possibility.