• £120

• 9 designs

• 4 designers

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Brochure Design Brief

We are looking to develop a new brochure for our business. Rather than a brochure we will actually have 4 x A4 double sided flyers.
Each flyer will have the same content on front side and sector specific content on the back page.

The sectors will be:
a. Homelessness & Substance Misuse
b. Elderly Care
c. Learning Disabilities
d. Mental Health

It is important for us to get the base design right as this will follow suit across all our communications, the winning designer will get more work including mouse mat, folder and further flyers.

We are a people orientated business for both our staff and the people who they care for, imagery is important and we will source the final images (a couple attached to start things rolling).

I also like the idea of a people montage (see eye montage for an idea of what i mean) This could help describe the varied healthcare element of what we do and extend to other marketing materials with the relevant image highlighted from the rest.

Initially focus on 1 x double sided A4 flyer so we can get the design right, then we can go from there! Also attached is some copy to add to the initial flyer to help the concept develop.

Once the base design has been agreed, images and copy will be sent for the other x3 flyers to make up the equivalent of an 8pp brochure, although x4 pages will be identical.

The first page is generic about the company
The second page is on 'homeless and substance misuse' support staff.

Update: I have just added a file (rida logo) this is the group logo that should be on the front page somewhere. Plus a AI version of the Inivo logo.

Target Market(s)

Healthcare and social care market, care managers, senior healthcare buyers

Industry/Entity Type

Healthcare

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Our logo and group logo
  Use our colours of green, grey and plum (in that order)

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Files

Download all files - 0.8 MB