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Contemporary Logo required for wine event/education business
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A$20
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62 designs
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27 designers
Logo Design Brief
I need a logo design for a new company called 'Taste Wine Academy'. With emphasis on the word 'Taste'. It is important to be contemporary in style( but not uber-fashionable) with the dual implication of 'good taste/style' as well as tasting wine. I would like to be portrayed as professional in knowledge and standards but informal in style.
The target consumer is threefold.
1) Private customers 30+ looking for educational courses and/or event ideas.
2) Corporate clients looking for event/ entertaining ideas.
3) Wine/hospitality industry members seeking educational courses for staff.
Please consider the use of abstract graphics, vector and organic.
Background:
Many wine tasting events are offered with a bias toward a sales result. I offer a more relaxed and innovative approach where the client pays for expertise and entertainment.
Most wine education presents as traditional and school-like. I offer every bit as much expertise, but where learning is a by-product of a fun event.
I specifically DONT want a logo using the image of grapes or a mortarboard.
Addition to brief:
I would like to see one of two designs.
1) A wine rack design, looking head on at the ends of the bottles, with the word 'Taste' spelled out by the position of the bottles. Beneath in a single line the words 'wine academy' same width as the wine rack.
2) The word 'Taste' in a contemporary, prominent font.
Beneath, the words 'wine academy', smaller font to the same width as the word taste.
Atop, three images of: a Champagne cork, a regular cork and a screw cap positioned at angles. The outline, collectively, forming a semi-circle or a pointed dome.
I hope that makes sense.
I will attempt to give quick feedback if above description is confusing.
Thanks
Updates
Project Deadline Extended
Reason: Thanks for all your submissions so far. I have discussed my likes and dislikes with a friend in the advertising industry who, having listened to my comments on the designs has suggested I should be asking you all to use abstract graphics, vector and organic. I hope this helps. Otherwise the design brief remains the same.
Added Thursday, November 11, 2010
Project Deadline Extended
Reason: Thanks for all your designs. I have made a few changes to the brief under advice, and I look forward to receiving some more of your designs.
Added Thursday, November 11, 2010
Project Deadline Extended
Reason: I am not satisfied with any one design as yet so have added to the brief some specific design suggestions
Added Thursday, December 02, 2010
Industry/Entity Type
Education
Logo Text
Taste Wine Academy
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Images or symbols of Grapes or a Mortarboard