bringing the atmosphere of a holiday in a log cabin by the lake into all elements of daily life
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This customer received 63 logo designs from 20 designers. They chose this logo design from Breanne Owen as the winning design.
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Logo Design Brief
The business is split into different parts and focused on American one off furniture pieces sold on an on line store, interior design, home wares and clothing. All parts of the business have the same "feel." The feel is that of an American log cabin on the lake, or in the woodlands. I.e. one of the swimsuits in the collection is a full piece in mainly a tartan fabric, with a white thick trim and the logo placed on the bottom in quite large proportions. The interiors concentrate on American influences, mainly Arts and Crafts, and the furniture collection are one offs from the US, being either vintage or antique. The design we need is a simple, but in your face, memorable logo that can be applied on fabrics, home wares, books etc. It needs to be able to be used on anything really as the company grows. I was thinking of an outline of a maple leaf and inserted the words "ELK & MAPLE" written in antlers in the middle. I some how wanted to incorporate my name in the logo too as I am an interior designer (Danni Murray) and wanted to take my name out there. Take my business to the next level. Keeping it on the classic side, I did want to appeal to those who wanted the ELK & MAPLE lifestyle which would be quiet but stylish weekends away in the country, gorgeous homely but edgy interiors and simply surroundings of beauty inspired by the natural wonders of the woods in the US.
Target Market(s)
Young families with money
Logo Text
ELK & MAPLE
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Antlers. Please see attachment of letter written in antlers.
Nice to have
- Tartan
Should not have
- Modern elements