Advertisement brochure for ALLO-SPRINT.COM an online printing company

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Flyer Design Brief

We need a 4 pages advertisement brochure design for the launch of the website of our printing company.
Who we are: Allo-Sprint Is a new born discount printing company located in Martinique (French

Island, Caribbean sea). We’ve got all the printing machines to print from flyers and calendars to

business cards and brochures. Allo-Sprint is the first printing company located in Martinique to

provide the customers with a website where they can directly choose, customize and buy their

printed works.

The project: We want to make a massive advertisement towards the population of the Island and

will distribute the brochure you’ll make directly into the people and companies’ mailbox so they

hear about us. We want them to understand at the first look to our ad what we’re doing : printing,

discount, online.

The advertisement brochure has 4 pages (A4) :

-Cover: Our Special offer (-40% on everything until 15th

-Page 1 & 2 (inside): 6 products detailed (flyer, business cards, greeting cards, leaflets, posters,

corporate paper block)

-Page 4 (back): the website: cheap prices, easy to use, buy in one click, easy, etc.

You will find attached to this brief :

- the logo of Allo-Sprint

- the picture of a simple advertisement we made some months ago

We already have our website online, so you can get inspired and use the data provided there :

www.allo-sprint.com You can also take some inspiration from the advertisement, keep the discount

feeling, still we need a good graphical quality.

If you don’t speak French, you can just put some lorem lipsum instead of the text, we’ll manage. You

can also use fotolia pictures if needed.

June, for the lauch)

Target markets: We target the middle class audience looking for cheap still good quality products.

We also target professionals, companies who are today 80% of our customers.

Info Icon
Updates

First of all, thanks to all the designers who submitted yet / who consider to submit.

Just a quick update : even if the document we need has the size of a brochure, please do not forget that it's an advertisement. It's just a bigger size flyer that we will distribute as a normal one.

I see several designs going too much into the corporate/brochure direction, not enough in the advertisement one. So just a friendly reminder to make that very clear.

Thanks to all in advance,
Best,
Added Monday, May 12, 2014

NEW UPDATE

Onour brochure, we would like it to reflect the idea of not "taking theconsumer for a pigeon"  He is not as gullible to fall into the trap ofbuying or paying for something that is expensive! so the tone should beand include "Do not take us for pigeons"(Also the idea of him being taken for a ride ) ect.. something to this effect. but without sentences

Wewant Only the image of a pigeon, a cash cow, maybe in the formof a cartoon or more styled  but it has to be a wink at our ad. 

The principal idea of our ad is Allosprint.com the first low cost printing in Martinique allo-sprint.com don't consider you as a pigeon, cash cow, 

Added Thursday, May 15, 2014

Target Market(s)

Target markets: We target the middle class audience looking for cheap still good quality products. We also target professionals, companies who are today 80% of our customers.

Industry/Entity Type

Printing


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Requirements
Must have
  • The advertisement brochure has 4 pages (A4) :
    -Cover: Our Special offer (-40% on everything until 15th June, for the lauch)
    -Page 1 & 2 (inside): 6 products detailed (flyer, business cards, greeting cards, leaflets, posters, corporate paper block)
    -Page 4 (back): the website: cheap prices, easy to use, buy in one click, easy, etc.

Files
Download all files - 0.7 MB
Payments
1st place
€250
2nd place
€60
Participation payments x 2
€20
Total
€350

Project Deadline
21 May 2014 07:42:59 UTC
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