Advertisement brochure for ALLO-SPRINT.COM an online printing company
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This customer received 52 flyer designs from 10 designers. They chose this flyer design from Sbss as the winning design.
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Flyer Design Brief
We need a 4 pages advertisement brochure design for the launch of the website of our printing company.
Who we are: Allo-Sprint Is a new born discount printing company located in Martinique (French
Island, Caribbean sea). We’ve got all the printing machines to print from flyers and calendars to
business cards and brochures. Allo-Sprint is the first printing company located in Martinique to
provide the customers with a website where they can directly choose, customize and buy their
printed works.
The project: We want to make a massive advertisement towards the population of the Island and
will distribute the brochure you’ll make directly into the people and companies’ mailbox so they
hear about us. We want them to understand at the first look to our ad what we’re doing : printing,
discount, online.
The advertisement brochure has 4 pages (A4) :
-Cover: Our Special offer (-40% on everything until 15th
-Page 1 & 2 (inside): 6 products detailed (flyer, business cards, greeting cards, leaflets, posters,
corporate paper block)
-Page 4 (back): the website: cheap prices, easy to use, buy in one click, easy, etc.
You will find attached to this brief :
- the logo of Allo-Sprint
- the picture of a simple advertisement we made some months ago
We already have our website online, so you can get inspired and use the data provided there :
www.allo-sprint.com You can also take some inspiration from the advertisement, keep the discount
feeling, still we need a good graphical quality.
If you don’t speak French, you can just put some lorem lipsum instead of the text, we’ll manage. You
can also use fotolia pictures if needed.
June, for the lauch)
Target markets: We target the middle class audience looking for cheap still good quality products.
We also target professionals, companies who are today 80% of our customers.
Updates
First of all, thanks to all the designers who submitted yet / who consider to submit.
Just a quick update : even if the document we need has the size of a brochure, please do not forget that it's an advertisement. It's just a bigger size flyer that we will distribute as a normal one.
I see several designs going too much into the corporate/brochure direction, not enough in the advertisement one. So just a friendly reminder to make that very clear.
Thanks to all in advance,
Best,
Added Monday, May 12, 2014
Added Thursday, May 15, 2014
Target Market(s)
Target markets: We target the middle class audience looking for cheap still good quality products. We also target professionals, companies who are today 80% of our customers.
Industry/Entity Type
Printing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The advertisement brochure has 4 pages (A4) :
-Cover: Our Special offer (-40% on everything until 15th June, for the lauch)
-Page 1 & 2 (inside): 6 products detailed (flyer, business cards, greeting cards, leaflets, posters, corporate paper block)
-Page 4 (back): the website: cheap prices, easy to use, buy in one click, easy, etc.