32' x 16' Highway Billboard

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This customer received 40 billboard designs from 11 designers. They chose this billboard design from GrapesArts as the winning design.
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Billboard Design Brief
(Q) What is the full company name :
(A) GPS Experts
(Q )How do you want them to view you :
(A) Professional, Trusted, A Life Saviour
(Q) What main product / service are you offering :
(A) It is GPS based Anti-Theft System... it includes a tiny black device that is covertly installed into a car, which works in tandem with a mapping software solution. It help in the recovery of stolen vehicles.
(Q) Who are some of your main competitors :
(A) Locally there is GPS Rescue (www.gpsrescuett.com), VIPER Alarms, GEOTrac (geotraclimited.com). We do not compete in the international or American markets.
(Q)What do you feel sets you apart from your competitors :
(A) Professional Image at all cost, Classy, Uniformed, Competitive pricing, 14 day Money Back Guarantee, No Monthly Fees
(Q) What is your niché :
(A) I tend to solicit clients with above average disposable income. HOWEVER, it is the person who cant afford to have their car stolen who most needs my service.
(Q) Do you have a working color scheme, if not what colors do you feel would speak to your audience :
(A) Because our logo is Red & Black on White, it has become challenging to work with other colors. I would like us to remain open to use of colors UNLESS something really jaw dropping is done in Red & Black & White.
(Q) What style(s) do you feel would speak best to your audience:
(A) MODERN / DIFFERENT yet PROFESSIONAL.
(Q)Do you have any font preferences :
(A) No, I do not...
Please type out the exact contact information you'd like used on the BillBoard (name, title, phone, fax, etc) -
Company :-
GPS EXPERTS ( use LOGO )
Contacts:-
#10 Delhi St., St. James
Tel: 622-1485
www. vehicletracking.co.tt
Tagline:-
Track it, Find It, GET IT BACK.
NO MONTHLY FEES
Updates
Designers,
Added Thursday, August 02, 2012
Designers Please,
Added Thursday, August 02, 2012
Target Market(s)
(Q) Who is your target audience : (A) Automobile, Boat, Motorcycle, Heavy Equipment Owners with High Risk vehicles
Industry/Entity Type
Software
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The billboard is further than normal from the roadway and traffic. as such the text has to be bigger than usual and it has to be very clear and uncluttered.
HI-RES for Larger format printing
Nice to have
- Impress me