Vacation Rentals Secrets

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Contest winning design

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This customer received 79 logo designs from 29 designers. They chose this logo design from gennicar as the winning design.

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Logo Design Brief

We are a pair of experts in the vacation/holiday home rental industry. We provide seminars, workshops, advice and guidance to people who need help marketing their properties to maximise rental bookings.

We need a logo creating which includes our brand name and is appealing to our audience.

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Updates

Project Deadline Extended
Reason: To get revised designs based on additional feedback to all designers
Added Sunday, July 15, 2012

Dear designers, thank you for your submission to date.  Whilst several have been interesting, none so far have really been what we are looking for so I will provide some further direction.


Many designs have included the logo of a 'house'.  While this is logical, it has made some of the logos far too 'obvious' in their designs.  Please do feel free to use a house in the logo but it must be more creative and stylish.  The letters VRS could also be used in a clever way.

Our customers have properties from all over the world.  We therefore do not want a logo which relate to one type of vacation/holiday e.g. with palm trees.

Vibrant colours and an iconic, memorable logo is important to us.  The logo itself (without the words) could be used as a badge and symbol on its own.

I hope that this additional information helps.

Regards


David   

Added Sunday, July 15, 2012

Dear all,


We have been impressed with some of the recent designs submitted, however we still do not feel we have found the right design yet.  The 'Secrets' element of our service is our key selling point.  Therefore if the logo could reflect this in a creative way, that would be great. This could be a lock and/or key cleverly designed and maybe incorporating or including a house.

We look forward to receiving your further designs.

David  

Added Monday, July 16, 2012

Target Market(s)

1. Age 35 - 65, vacation/holiday home owners, Social class A-C1, International, wealthy/rich

Industry/Entity Type

Marketing

Logo Text

Vacation Rentals Secrets


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Character Logo

Logo with illustration or character


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • 1. Our brand name
    2. Colourful and vibrant
    3. Easy to read font
    4. Relavant to vacation/holiday homes
Nice to have
  • 1. A memorable icon to go with the words
Payments
1st place
£150
Participation payments x 2
£15
Total
£180

Project Deadline
16 Jul 2012 16:46:42 UTC
Language

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