Online literary journal and publisher needs logo

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This customer received 59 logo designs from 22 designers. They chose this logo design from Eneight Technology as the winning design.
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Logo Design Brief
I need a simple logo design that incorporates natural earth tones, and the look and feel of the website: HardPanPress.com. This should be simple enough to appear on the spine of a book as a publisher's logo. It can be comprised solely of the initials: ‘HPP’ or a variation of the letters/words, and some other element. Please note, that in this case, Pan does not mean a frying cooking pan, but is a reference to what happens to a dirt road when all the dirt has been washed away, and it has been worn down to the bare “hard pan.” I wanted the name “Dirt Road Press” but that website URL was already taken. So, the term “hard pan” is also meant as a metaphor to reflect a difficult, but hardy and simple country, rural life. I envision a curvy line somewhere in the logo signifying a dirt road in perspective (i.e. thick at one end, thin at the other). I’m also open to other images, like a simple deer, horse, pine bough, etc. Designs using clip art will not be accepted, thanks.
Industry/Entity Type
Online
Logo Text
Hard Pan Press or HPP