First of all, thanks for the project! A little different to the usual companies I would work with, and very exciting.

Struggling for inspiration other than the name. Could you help me out a little?


1) Is the 'Butler' from your name, or is that at all related to butlers as in servants? Should I use the image of a butler in the logo?

2) A lot of military logos feature an animal in them, like a wolf or an eagle etc., would you like that? If so, what animal?

3) If none of the above, any other suggestions for something you might like in the emblem? Such as a star, or a shield, or a weapon etc.

1.) Butler is my name and no it should not factor into the look of the logo. I've automatically discarded all designs that have a butler or bow tie in them.

2.) No animal.

3.) I am leaning toward a design that revolves around a Spartan Helm, on a shield, with some type of border around the edge of the shield, Greek in design I guess. Under that I would like to see "Butler Tactical" written out, maybe in Greek looking font. My primary colors are dark red and black. If you could give the helm a "weathered" look that would be ok. My clientele is cops, federal agencies and military. I'm going for iconic, sleek, professional and overall bad-ass.

Thanks for the query, you're the first to do so.