Logo Design Project (R2PM Technologies)

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Logo Design Brief

Company Description:
Founded by healthcare industry experts and serial entrepreneurs, R2PM Technologies is an analytics and decision support software company serving hospitals and health systems.  Driven by the vision that the optimized delivery of healthcare services can only be realized through the widespread access, use and visualization of relevant clinical, financial and operating data, R2PM is dedicated to providing the best technology and services to optimize operational efficiency and empower knowledge-based decision making.

Task description *
Our company was recently formed and we need a professionally designed logo to establish our brand and corporate identity as we go to market (as we are 100% focused on the healthcare IT market and serve hospitals and health systems).  We require a professional looking logo as we will be meeting with and selling to senior executives in hospitals and healthcare systems and linking our website and logo to other sites (and social media portals) relevent to our industry. In terms of colors, we would like "strong" colors (not pastels or neon colors) and favor colors like blue, purple, blood red (not green or orange).

In terms of logo type, we want to leave the creative design to the professionals, but we tend to be leaning towards a word/image combo (with a possible tagline of "Visualize, Optimize, Realize").

Info Icon
Updates

Project Deadline Extended
Reason: We would like to receive additional designs to consider before making a final decision on our logo.
Added Saturday, June 30, 2012

Target Market(s)

Hospitals and Healthcare Systems; Information Technology Vendors and Executives

Industry/Entity Type

Healthcare

Logo Text

R2PM Technologies (and possible tagline of "Visualize, Optimize, Realize")


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Professional looking, Strong;
Nice to have
  • Incorporation of tagline "Visualize, Optimize, Realize" (if it fits/works)
Should not have
  • No "soft" colors or pastels; not using the color green.
Payments
1st place
US$360
Participation payments x 2
US$20
Total
US$400

Project Deadline
14 Jul 2012 14:45:40 UTC
Language

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