• US$200

• 88 designs

• 20 designers

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Logo Design Brief

We need a logo design for our new Internet Marketing agency called ‘WAZ Marketing’, which is based in Argentina. WAZ Marketing’s main goal is to help Latin American companies achieving success online, by offering them our services focused on SEO (Search Engine Optimization), PPC (Pay-Per-Click, like Google Adwords) and Web Analytics. What we believe that make us different against other agencies is the extensive knowledge, expertise and specialization we have in the services we provide. And that’s what we want the final design to communicate: knowledge, expertise, reliability, leadership.
Regarding colors, we are open to any ideas and proposals. We would prefer a not very colorful logo, but based on 2 or 3 colors, in a way that it can be reproduced in grayscale as well, without losing its essence.
We’d like a Combination logo, which may be Illustration + Text copy, or Initials + Text copy.
We want at least 2 options for each design: one that includes Agency name only, and another one including Agency name + tagline.
Note: the word "WAZ" doesn't has any meaning in spanish language, neither in english, so this is not an object or thing to use as a reference for the design.
Business Name: WAZ Marketing
Tagline: Liderazgo web a tu alcance <<< Meaning in spanish: 'web leadership within your reach'

Target Market(s)

The target are Traditional Marketing agencies, Web Development agencies and medium/big B2C companies mostly on spanish/latin market

Industry/Entity Type

Leadership

Logo Text

Business Name: WAZ Marketing - Tagline: Liderazgo web a tu alcance

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Sober but up-to-date typography.

Nice to have

• A modern illustration
  A few designs that we like (but don't use the same illustrations!):
  http://www.designcrowd.com/design/23295/logo-design-computer-technology-by-elisha-leo
  http://www.designcrowd.com/design/46635/logo-design-beverage-drink-by-elisha-leo
  http://www.designcrowd.com/design/6989/logo-design-by-khaleelullah-chemnad
  http://www.designcrowd.com/design/116000/logo-design-by-fasters
  http://www.designcrowd.com/design/602439/logo-design-by-artsamurai
  http://www.designcrowd.com/design/672226/logo-design-by-artsamurai
  http://www.designcrowd.com/design/632490/logo-design-by-elisha-leo
  http://www.designcrowd.com/design/706847/logo-design-by-elisha-leo

Should not have

• Illustration: avoid a very complicated one; avoid the classical magnifying glass or binoculars
  Colors: avoid pink and brown
  Avoid references to social media, because we work mostly on search engines