Multi-practice Consulting Company Needs Logo Redesign

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This customer received 127 logo designs from 14 designers. They chose this logo design from SychoUno as the winning design.

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Logo Design Brief

We need a logo redesign for a start-up consulting company called 'RedGalaxy Consulting'. We started out as an Oracle-oriented company with human capital and strategic management expertise but have now added multiple practices, including an SAP practice as well as a Cloud Computing Salesforce.com practice.

Our original color motif is red/black (Oracle red), which doesn't fit well with SAP blue nor Salesforce white/blue. And it looks like it was created during the 90's so we need a more 'modern' look. We would like your help in reinventing our logo/brand and positioning ourselves as a transformational, modern company ready to leverage our decades of experience along with cutting-edge technology to help solve client needs.

*** The Ideal design incorporates as base colors Blue, White, and red (probably in that order of importance), which covers all of the colors of Salesforce, Oracle, SAP. In general, a lighter-themed logo is probably ideal. Regardless of color, the final design should look stylish and professional and the logo should be able to easily integrate itself with most modern powerpoint presentations (white/light background). I have attached a sample powerpoint that this logo should be able to fit with as well as some examples of where a logo may be placed. The final logo can be any of those sizes, we can adjust accordingly.

Current website:
http://www.redgalaxyconsulting.com/

Current listing on Salesforce AppExchange:
https://appexchange.salesforce.com/listingDetail?listingId=a0N3000000B50jmEAB

Note:
Priority 1:
*** This is VERY IMPORTANT - Please DO NOT utilize large amounts of the color "red" due to the name “Red”Galaxy. To clarify, a final design with 1% red may be acceptable. So far, most of the designs are ~25%+ red/black and very few of them will work with a white/blue powerpoint. Feel free to think of the company as "Galaxy Consulting", do not let the "Red" overtly influence your design.
Please review the attached powerpoint - The logo we want MUST be able to fit in a powerpoint like this, either on a title page by itself, as a banner logo on top or as a smaller logo on the bottom in the corner.
* No need to have the logo compatible with the current website - the site can be redesigned around the logo and this logo is primarily for powerpoint presentations, flyers, etc.
* For the wording, just "RedGalaxy Consulting" is fine, no need to add "Group"

Competitor logos (for example):
CapGemini:
http://www.capgemini.com/sites/all/themes/capgemini/logo.png
Accenture:
https://appexchange.salesforce.com/servlet/servlet.FileDownload?file=00P3000000GAd9vEAD
Deloitte:
http://www.deloitte.com/deloitte-ecm-cm-dpm-web/images/dcom/new_deloitte_logo.gif

All of the example competitor logos 'work' in a regular white powerpoint. We need a logo that does the same, if not better.

Info Icon
Updates

Updated with additional comments, uploaded another sample picture showing how the current image is too red and does not work very well with white/light backgrounds and we need one that does.
Added Friday, March 21, 2014

Updated brief with some minor changes and additional details. 90%+ of all submissions so far use the Red/Black color combination and are likely too dark and heavy. It is possible this can work but I would prefer to see some that utilize mostly Blue/White with just a tiny bit of red (i.e. stylistically, more like Salesforce and less like Oracle)
Added Friday, March 21, 2014

Additional powerpoint example uploaded!Will generate additional feedback on the logo reviews after consulting with additional people. Thanks for the submissions so far!

Added Saturday, March 22, 2014

Project Deadline Extended
Reason: Providing more time over the weekend for some late designers to be able to submit their work!
Added Thursday, March 27, 2014

Target Market(s)

Executive/corporate customers based in the US. CxO's of companies, Directors, etc.

Industry/Entity Type

It Company

Logo Text

RedGalaxy Consulting


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)


Colors

Colors selected by the customer to be used in the logo design:

33a6d7
ffffff

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Modern, Professional.
    Logo MUST be able to fit in with modern, light-themed corporate presentations.
    Please review the attached file: BadLogo in Powerpoint.png
    The logo we want MUST be able to fit in a powerpoint like this, either on a title page by itself, as a banner logo on top or as a smaller logo on the bottom in the corner.
Should not have
  • Fonts: No real preference other than to keep it corporate and professional.

    Please DO NOT include too much "Red" unless you are very confident such a logo will work well, stylistically, with predominantly white/blue powerpoint presentations.

    Note: Should not create a logo similar to current logo's. Those are NOT preferred design.

Files
Download all files - 2.2 MB
JPG
JPG
Payments
1st place
US$200
Total
US$200

Project Deadline
29 Mar 2014 16:23:15 UTC
Language