Logo Design Project for Apple Retail Store Product

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This customer received 36 logo designs from 15 designers. They chose this logo design from Daniel Lopez Denham as the winning design.
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Logo Design Brief
Hi Everyone
Our company is called inut limited and we supply apple related mobile accessories around the globe. inut is our new brand name ( as we are "nuts" about apple products and apple are famous now for the "i" hence i nuts was created.
Now, we had a designer who created us a great logo, but it was way too close to "apples" mark so... we decided to give it a go on here.
What we are looking for is this:
1) A NUT image ( can be a nut of your choice ) created in a funky similar style to "apples" legendary symbol, but our image will clearly define being a "nut "
2) We want colour, and we want the i ( the first letter if inut) to really stand out, as we are all about creating apple accessories, and we want the world to realise this from our logo.
That is primarily what we are after, we will let your imagination as designers do the rest, and come up with a fantastic logo that you will see in some of the top retailers around the world over the coming few months, that will stand out amopngst other retail logos as the "best" in the business.
Project time is 7 days, money is guaranteed.
Target Market(s)
18-30 year olds
Industry/Entity Type
Retail
Logo Text
inut
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1) A NUT image ( can be a nut of your choice ) created in a funky similar style to "apples" legendary bitten apple tm logo, but our image will clearly define being a "nut ". Whilst we refer to apple, their mark is trade marked globally and we want our mark to be clearly differential but same idea ( but utilising a nut )
2) We want colour, and we want the i ( the first letter if inut) to really stand out, as we are all about creating apple accessories, and we want the world to realise this from our logo.
NO plain text logos, these will be rejected, we want flair, style and instant recognition, so when a customer sees the mark, they know its a quality apple accessory from our company.
Should not have
- nothing plain, and nothing resembling an apple, only a nut !