American Turquoise Jewelry

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This customer received 62 logo designs from 27 designers. They chose this logo design from .Ashu. as the winning design.
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Logo Design Brief
Create a logo for a new American Turquoise Jewelry website.
The theme of the site is as follows:
The last vestiges of the west.
Only carries pieces from Artisans focused on American Turquoise products.
Updates
Project Deadline Extended
Reason: Changing project to non-refundable and would like more time to work with designers on final product.
Added Saturday, March 22, 2014
Industry/Entity Type
Jewelry
Logo Text
AmericanTurquoiseJewelry.com
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The jewelry line is going to be a spin on western contemporary designs. We would like to see if any of the attached designs can be incorporated into the Logo Mark & Font. We are looking for a unique font such as what is included in the attached files.
Nice to have
- Clean contemporary feel. The site will cater to extremely high end pieces.
Should not have
- Should not have Asian / Bali look or feel.