• A$400

• 90 designs

• 31 designers

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Logo Design Brief

I need a new Logo/Graphic design for my ladies (women's- wear) clothing shop.
I need a LOGO/GRAPHIC for my new WEBPAGE storefront, BUSINESS CARDS, LETTER HEAD,ec.,,
The name of my shop will be called "TRAVELITE CLOTHING & ACCESSORIES".

I will be selling TRAVEL CLOTHING, for women in the 40 -60 Years of age group.

The clothing i sell is LIGHTWEIGHT, NON-IRON CLOTHING , clothes that you can just roll up and go (for easy packing).
The clothing will also target bigger women (generous - Plus Size clothing)

I will be selling be mainly summer wear clothing (ladies) that you can take on CRUISE SHIPS, RESORT HOLIDAYS,

I would like the FONT to be preferably in BLUE
The graphics - i will leave to you to decide.

CAPITAL "L" in the word "TraveLite"
A little flying bird over the letter "i" perhaps ? (replacing the dot above the i)?

I would like the word "TraveLite " to be on the 1st Line with the words "Clothing & Accessories" in a smaller font directly underneath it (2nd Line).

Another idea I have is to include a theme of a BEACH / BLUE OCEAN SCENE, Palm Tree, a plane or a CRUISE SHIP? or a round WORLD SHAPE icon? in the background or somewhere in the Logo..


IN BRIEF:-
The final design should target:-
Women that travel overseas (from outside of Australia which is where I live)
AGE GROUP I am targeting:- WOMEN in the 40 - 60 YEAR OLD AGE GROUP
Main target : Womens travel Clothing

I HAVE ATTACHED TWO PHOTOGRAPHS THAT I LIKE. I WOULD ALSO LIKE A DESIGN WITH WATER PHOTO AS BACGROUND - WITH The FONT BEING IN WHITE?
Thank You
I am looking forward to seeing your design!

Target Market(s)

Women in Western Speaking Countries aged 40 to 60 years of age that like to travel on cruise ships and resort style holidays.

Industry/Entity Type

Clothing

Logo Text

TraveLite Clothing & Accessories

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• TEXT and a GRAPHIC required in the Logo (See below for Graphic ideas)
  BLUE FONT in the TEXT
  CAPITAL "L" in the word "traveLite"
  TWO (2) Lines of TEXT Please
  1st Line - " TraveLite" ( in Large Bold Font)
  2nd Line - " Clothing & Accessories" (in slightly smaller Font)

Nice to have

• Must be able to use the Logo/Graphic in a WEBSITE storefront, Business Card, Letter Head, .
  Perhaps a graphic in the background of either blue water, island /beach palm tree, sun, cruise ship, or a world icon?

Should not have

• no Snow
  no winter scenes please
  

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Files

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