• US$200

• 117 designs

• 25 designers

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Logo Design Brief

We need a logo design for our company 'illanthropy'. The brand is urban influenced in clothing, but should have a feel that appeals to a wider range of people. We will be a high end brand with good quality t-shirts and other products. Part of our vision is that we will donate a portion of sales of each product to providing humanitarian needs in Chicago or other major cities in America. We are also looking to work with organizations that will work on ending crime in the inner city with youth. Our goal is to push the idea of humanity as it is part of every human.
We envision our logo to say illanthropy just as it is written with a lower case 'I', but are open to seeing your creativity on it. Remember this is is a clothing company and most designs will be very clean and simple. We do want to use the ill part as a logo as well but the name of the brand is illanthropy as one word. We want to show a clean professional look but with a little edge.

Target Market(s)

Youth to adult ranging from late teens to 40. Urban feel but something that can be accepted and understood in a professional manner where organizations are OK working with. American suburban to city dwelling individuals who have liking to fashion and wanting to help the city for humanitarian needs.

Industry/Entity Type

Clothing

Logo Text

illanthropy

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• It must be written as one word.

Nice to have

• Having another part of the logo where the 'ill' can be used would be nice but not required.