Kitchen & Beyond Logo Contest

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This customer received 58 logo designs from 19 designers. They chose this logo design from A DESIGN FOR YOU as the winning design.
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Logo Design Brief
hi res art that can be used for website, print, letterhead, business card, brochure, and large banner marketing etc.
The business name is Kitchen & Beyond. We sell kitchen & bathroom cabinets, granite counter tops, flooring, sinks, faucets, & furo soaking tubs. We are located on the Big Island of Hawaii, Hilo side. I am not looking for a logo that contains images of kitchens, cabinets etc. I would prefer a logo that is unique and interesting to look at, something that draws you in and demands a second look. I like clean and uncluttered type of logos.
I would like something that would look good on a shirt, hat, side of truck. A logo that is recognizable, and would be the beginning of our company branding.
Some of my favorite logos would be the mercedez Benz, Toyota, playstation, apple, ripcurl.
We are on an island, surrounded by surf, sun, waves, an active volcano, bamboo etc. Not that these items need to be used... I have seen many logos here that look like clipart of waves, plumerias etc, and they all kind of look the same. I like clean graphic lines. You could use the K & B, but I have not seen anything great with these letters so far. I am envisioning something more along the lines of a cool design with the company name "Kitchen & Beyond" along with "Cabinets, Granite, Flooring" (our main products) underneath, to the side or something...
The owner is a Chinese girl who has the chinese sign of a Dragon. She epitomizes the idea of a dragon, so this might be something to work with, and have a sort of hidden meaning for her also??
I am looking for something edgy with flair, not blocked, rigid design. I would especially like to see something creative done with the text... not a standard font in a straight rigid line.
If you incorperate a dragon into the design, it would be great to have his tail, etc tied into the text.
Abstract, artsy, whimsical, unusual...
thank you! I look forward to seeing your creativity...
Updates
I feel compelled to extend my feelings of admiration and gratitude to all of you who are working with me on this logo design. I am totally amazed at the creative and innovative designs that have been submitted.
Target Market(s)
contractors, builders, granite & cabinet installers, along with your typical new home builder, or someone remodeling their home.
Industry/Entity Type
Marketing
Logo Text
Kitchen & Beyond
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name "Kitchen & Beyond"
Nice to have
- Our main priducts "Cabinets, Granite, Flooring"
Should not have
- typical clipart stuff