• US$200

• 24 designs

• 10 designers

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Logo Design Brief

We've started off with a small convenience store and added glass pipes since the voters of washington chose to legalize marijuana use within the state. Now, we've expanded into being a wholesale provider for other small convenience store owners. We created a business name and a logo already. However, due to our rapid success, we believe we really need to act more like a grown up and not just a mom and pop anymore. Therefore, we need a great brand strategy and logo.

Our company goal is to be known for top quality glass accessories for marijuana. However, we would like to be differentiated with competitors by emphasizing that we are a socially responsible company. In other words, we are not just in this industry because it's cool or fun or good money but because we really believe in the benefits of marijuana. Unfortunately, marijuana is still widely frowned upon by the general public. It is our ultimate goal to change such negative attitudes. We want to be the forerunners in revamping the image of this industry. In order to do so, we want to emphasize above all that we support children suffering through health related battles by funding medical marijuana research and families that are in financial need due to medical costs. Moreover, we would like to be identified with character traits such as eco-friendly, humanistic, trendy, multi-shop, transparent, caring, passionate, main stream, and highly selective (when it comes to choosing the brands and products that we represent). Considering all this, we have decided that our tagline will be "live,give,heal"
We would like our company name "AlderEgo" and tagline to be incorporated into the logo design.

Good examples of what we are looking for:
- Toms
- Feed Project

Industry/Entity Type

Store

Logo Text

AlderEgo

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