• €150

• 11 designs

• 6 designers

---

Logo Design Brief

Fairchain needs a logo!

fairchain aim at adding value in teh counrty of origin of raw materials. Normalyy supply chains buy raw materials, export these to consumer countries and add value there. Fairchain changes that. Fairchian adds value loclaay, exports for a higher price and sell in consumer countries to customers that believe in adding corporate value and love great, quality products and pay a premium for these. Money made in the countruy of origin is reinvested locally.

Target audience is young, socially conscious, well off, urban, dynamic, more Wall Street than High Street. sales are over theinternet using all social media.

The logo must be slick, rich and simple. It must contain the word/words fairchain/fair chain.

Target Market(s)

caringconscious consumers, willing to pay a premium for top products that change the living conditions in the producing countries.

Industry/Entity Type

Media

Logo Text

fair chain

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Should not have

• No hippie/alternative style. This is business. Making money while contributing to a better world.