Logo Design for new Management Consulting Firm

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This customer received 77 logo designs from 25 designers. They chose this logo design from ONW as the winning design.
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Logo Design Brief
Next Paradigm is a new management consulting firm based in Australia. Our work is primarily in the Organisational Agility and Organisational Design space.
Our focus is helping businesses to truly understand the customer value they are creating, and then helping them align their work (and the teams that do the work) to delivering that value. In particular, we help businesses break down internal silos (such as business/IT), by helping them to reorganise their work to place the customer at the centre of everything they do.
I want the logo to express "embracing possibility to achieve breakthrough outcomes", but through design rather than words.
Updates
Hi
Added Monday, March 10, 2014
Hi
Added Thursday, March 20, 2014
Target Market(s)
Target audience for this business is larger SMEs and divisions within larger enterprises. The buyer will likely be an entrepreneur (or an intrapreneur) who has a vision for a better way of working.
Industry/Entity Type
Management Consulting
Logo Text
NextParadigm
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A conceptual/symbolic component as well as the text name.
Nice to have
- I quite like the Design Crowd logo. Doesn't have to be the same symbolic or directly similar, but I like the style of this logo. It is clean, professional, yet has a modern feel and suggestions both collaboration and possibility.