Logo for a high end fashion brand for CHARITY events
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This customer received 50 logo designs from 22 designers. They chose this logo design from Logocraft as the winning design.
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Logo Design Brief
1. I need a brand new logo made to translate the brand of the business
2. then this logo with be combined into another image with another existing logo as I am working on collaborating with a charity and I need to combine the new logo and charity logo into one image to use on marketing collateral.
If candidate can successfully achieve the brand image through the new logo, there will be continued work.
ie. design of main label of a garment and hang tag, website design, other design work from our other two businesses related to charity and high end fashion.
Please feel free to ask any questions if there is anything not clear.
Updates
Project Deadline Extended
Reason: I think the message of the brand is not symbolising the image I would like to demonstrate.
Perhaps my instructions are not clear.
Thank you for the sumbitted designs however, most of the design seem more like a web logo for a online business. We are a high end fashion brand and would like something more unique, translating the a premium fashion label.
Let me know if this is not clear.
Thanks.
Added Wednesday, May 30, 2012
I think the message of the brand is not symbolising the image I would like to demonstrate.
Perhaps my instructions are not clear.
Thank you for the sumbitted designs however, most of the design seem more like a web logo for a online business. We are a high end fashion brand and would like something more unique, translating the a premium fashion label.
Pls do not include the word "AUSTRALIA". Can include or exclude a picture logo. The simpler the better.
Let me know if this is not clear.
Thanks.
Added Wednesday, May 30, 2012
Project Deadline Extended
Reason: Still have not received desired outcome.
Added Thursday, May 31, 2012
Project Deadline Extended
Added Wednesday, June 06, 2012
Project Deadline Extended
Added Tuesday, June 12, 2012
Project Deadline Extended
Added Wednesday, June 13, 2012
Target Market(s)
It's a charity event, therefore, the design should appeal to both male and female of all age groups.
Industry/Entity Type
Marketing
Logo Text
Genifur L (may or may not have "AUSTRALIA" included in the logo?)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- It's a charity event, therefore, the design should appeal to both male and female of all age groups. It needs to be a fun unconventional brand yet able to translate the seriousness of the charity.