Sea Comfort Heating & Air Conditioning
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This customer received 165 logo designs from 39 designers. They chose this logo design from ranjitsinha78 as the winning design.
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Logo Design Brief
Create a new corporate logo for growing heating and air conditioning company in Northern California.
Updates
Project Deadline Extended
Reason: I'm extending the deadline (and increasing the budget) as I don't believe we've found the PERFECT logo yet but I'm confident it's out there. Please be sure that your logo design includes an element that depicts the "sea" as in a wave, current, or tide. At the same time, it's a heating and air conditioning company (not a water company so be careful here) so if we can also depict warm air, cool air and its movement. Please post questions if my brief is unclear. Thank you!!
Added Wednesday, March 12, 2014
Target Market(s)
Target audience = Homeowner, Men/Women (although women predominantly make the decision on furnace/air conditioner repairs and maintenance), Age 35-59, Household Income: $90K - $120K.
Industry/Entity Type
Air Conditioning
Logo Text
Sea Comfort Heating & Air Conditioning
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- MUST HAVE AN ELEMENT THAT DEPICTS THE SEA! Please include a wave, current, tide or something of that sort. Leverage the owner's last name and the name of the company "Sea". We like the idea of conveying the comfort that is associated with being at the sea (neither too hot nor too cold but "comfort").
Nice to have
- NOTE: Many of the competitors are using a red,white and blue color scheme and we would like to use color as a way to differentiate the company. While blue seems obvious to demonstrate the sea, don't be afraid to step out of the box. Don't design from a literal standpoint. Have fun with it and be creative! I've included some samples for inspiration!