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Dessert Boutique

Winner
Contest winning design
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This customer received 342 logo designs from 105 designers. They chose this logo design from shdesign as the winning design.

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  • Closed - Design Selected
  • Guaranteed
  • Budget US$400
  • Number of designs 342 designs
  • Number of designers 105 designers
Logo Design Brief

Overall Style: feminine with a hint of masculinity, clean, modern- vintage (with subtle inspirations of Marie Antoinette), International appeal but homegrown ethics, bespoke, soft, warm, high-end, upmarket, unique, welcoming, accessible and friendly.

Design the logo for Gossip desserts - a gourmet American dessert brand. Additionally, the Gossip brand needs to lend itself to being a one- stop baked goods and party gift shop.

Leaning towards a scripted, handwritten font style and something that is soft, modern and approachable - has to appeal to the women, men, teenagers and children.
Pink is the favorite color, and should be incorporated into the designs as an accent with a matching other color.

No cherries, cupcakes, lips, woman, silhouettes to be used as an icon for the logo. A subtle, abstract and easy to use icon needs to be created keeping in mind flexibility of applications print, food etc. The icon needs to be simple and memorable and over time become a visual trademark of the business, much like Nike’s famous Swoosh.

The idea behind the name Gossip is to be the “talk of the town.” Everyone is talking about it, it is the latest trend and that desserts can be healthy when made with the finest of ingredients (organic and carefully selected by hands on staff/chef and owners).

Gossip is more than just a business, its a passion for delicious goodies.

A slogan is required so sweet/ simply sweet/ tastes so sweet/ life is sweet.

Gossip is the brand name. However the logo needs multiple uses.
Gossip desserts, Gossip cupcakes, Gossip brownies, Gossip cookies, Gossip cakepops, Gossip cheese cakes.

different color reversals of the colors for the logo is required.

A logo on signage, a logo application for a sticker, for ribbions on packages and on bags.

Info Icon
Updates

please no lips, cupcakes, cherries, bubble.


gossip with small g

abstract symbol is simple

please only GOSSIP in logo dessert is secondary or not at all in logo preferably

Added Sunday, May 20, 2012

other colors thank pink and brown
Added Sunday, May 20, 2012

Project Deadline Extended
Reason: not sufficient logo submissions.
Added Monday, May 21, 2012

i am looking for more than a logo but a brand identity.  i am looking for a designer that can deliver on the concept of gossip.


Gossip dessert cafe will be a hang out place for university students a place where they will be update on the all events and info that they are interested in.

i am trying to get a log that has the look and feel of soho, NY the meat packing district .  not to girly or female.  

the designer that can deliver will be hired to create the whole brand identity will all required deliverable for a start up.

kindly stay away for too girly baby logos but more thought needs to go int he logo with multiple dimensions.

thanks,

SF


Added Tuesday, May 22, 2012

Dear designers,


what i am looking for is a designer that is creative with good branding experience whom ever wins the log will be commissioned for all all deliverables that are required for a start up.

stationary suite, packaging, menu, shirts, napkins etc... 

if you want the whole project come up with the best logo.  with branding guidelines and concept idea not just a logo.

this business will be operational in 2 months.

thanks,

SF

Added Wednesday, May 23, 2012

Dear Designers,


I can emphasis this enough. A symbol icon to brand gossip.  becreative it could the dot of gossip. anything simple but has some type of thought. the logo preferably circulat if possible. colors should include pink as accent not main color and no brown please. Its a hip moder place to hang out female and males.

Thanks,

SF

Added Sunday, May 27, 2012

Project Deadline Extended
Added Wednesday, May 30, 2012

Target Market(s)

students, female age range 14-40, children

Industry/Entity Type

Business

Logo Text

gossip desserts

Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
  • an abstract icon that the brand will be identified by.
Nice to have
  • other competitors that i like their look and feel
    karacupcakes.com
    vanillabakeshop.com
    sprinkles.com
Should not have
  • lips, cherries, cupcake, talk buble
Payments
1st place
US$340
Participation payments x 3
US$20
Total
US$400
Project Deadline
06 Jun 2012 00:25:37 UTC
Language
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