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Redesign the logo of Reliance Financial
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This customer received 371 logo designs from 55 designers. They chose this logo design from joysetiawan as the winning design.
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US$626
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371 designs
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55 designers
Logo Design Brief
Dear Logo Designers,
We need a logo redesign for our company - Reliance Financial. We are a mortgage brokering company, focused on providing our clients find the best home loan that fits their financial needs. We are based out of San Ramon, California. Reliance Financial was founded in 2004.
In our to provide our clients with the best resources and services, our company is built around a team of professionals with vast experience and extensive knowledge in Residential Mortgage. Our company is celebrating its 10th year in business, this year. Our vision is to be the preferred lender-partner for our clients and stakeholders.
Following keywords need to be highlighted in our new company's new enhanced logo. The following message that is central to our logo redesign is that: Reliance Financial is fully committed to serving People in their home financing needs.
Keywords:
Dedicated Service, Prosperity, Growth and Winning.
We are Reliance because People can count on us as their Trusted Mortgage Advisor. Our Tag line is "Helping you achieve your optimal financial results!" or "Optimal Result, Awesome Service"
Our Marketing Motto is: “Teaming to Win”.
We would also like to incorporate and highlight our celebrating 10th Year of being in the business. It should be in the below part of the logo.
Our Culture:
Our business practices are built on our core values of teamwork, passion for our profession and industry, continuing education, integrity, professional excellence and unyielding entrepreneurial spirit.
To maintain our competitive edge and meet the high expectations of our clients, our culture continues to evolve. Reliance Financial has made a commitment to creating an environment that values diversity, promotes inclusion and fosters a genuine spirit to achieve.
Please view our current website www.reliancefinancial.com to know about our company and current logo theme.
I have attached a couple of examples of our current logo.
Best regards,
Jay
Updates
Dear Designers,
Added Tuesday, March 04, 2014
Dear Designers,
Added Wednesday, March 05, 2014
Project Deadline Extended
Reason: We still have not got the design we like 100%. We would like to add one more week to give some time to designers to fine tune the logos which we are getting so far. Thanks your hard works.
Added Saturday, March 08, 2014
Added Saturday, March 08, 2014
Project Deadline Extended
Reason: Dear Designers,
We still not have not got the logo we want. We have give new color theme. Once we are done with logo we need business cards design and our stationary design. We want very neatly designed logo which will look good on all platform and all resolutions ( web, tablet, smart phone, business cards and promotional items). So please be creative and give us some new designs which will meet the essence of vision " Your Trusted Mortgage Advisors " of the company. Thanks again.
Added Thursday, March 13, 2014
Dear Designers;
Added Wednesday, March 26, 2014
Project Deadline Extended
Reason: We have extended 4 more days to get the best of 3 designs. Good luck!
Added Wednesday, March 26, 2014
Project Deadline Extended
Reason: We are giving 2 more days to all designers to make the final submissions since we have given last minutes modifications suggestions.
Added Tuesday, April 01, 2014
Industry/Entity Type
Environment
Logo Text
Reliance Financial with Tag line below " Teaming to Win ! "
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
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