Logo Design Project

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This customer received 123 logo designs from 39 designers. They chose this logo design from cre8corner.com as the winning design.
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Logo Design Brief
I am a custom home builder located on Hwy 30A between Destin and Panama City Beach, Florida. We typically build in beach front communities for out of town owners. My logo must be user friendly for the internet....... quickly recognized on a sign, vehicle or other. The name of my company is Jerry Miller Homes, LLC. The tag line we normally use is .....BUT could be changed is Custom Coastal Construction... or Custom Coastal Home Construction. It's possible the logo could just be the name itself..... but not sure that will meet the above requirements.... OR a combination of the name and an icon...logo. Go to www.seasidefl.com and then click on real estate to get a sense of the type of structures (these are not your typical suburban houses) we build. You can also go to VRBO.COM and put in Seaside Fl or Watercolor Fl to see more....
The design must not be cluttered, it must be elegant, professional and clearly recognizable.
Updates
Please log on to seasidefl.com, click on e post cards (upper right) and then check out the upper right image... ..the one directly above the kids sitting on the horse. use this for inspiration...for the icon/logo.
Added Sunday, May 13, 2012
Project Deadline Extended
Added Tuesday, May 15, 2012
Target Market(s)
Upper middle class to wealthy people in their mid 40's up to 60's
Industry/Entity Type
Home Builder
Logo Text
Jerry Miller Homes
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- internet and signage friendly
Should not have
- not busy looking