• US$150

• 210 designs

• 83 designers

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Logo Design Brief

Logo design for a coparenting app/platform called Switchday. Switchday helps separated/divorced parents communicate, schedule, log expenses, etc - all communications on Switchday are tamper-proof and court-admissible. I have a rough icon design that I like the direction of, but isn't polished enough. Current icon is two arrows pointing at eachother, that look like the letter 'S" from afar. I'd like to keep the colors, but polish the design. I need the icon and feature graphics for google play and apple App Store. For the feature graphic:
Feature Graphic
- Size: 1024 × 500px (Google Play only, not used on iOS)
- Format: JPG or PNG, no transparency
- Content guidance: navy background (matching the icon's #2D3654-ish gradient), Switchday wordmark or logo, short tagline — something like "Co-parenting, documented." or "Your co-parenting record, protected."
- Keep text and logo centered/safe-zone — Play Console crops the edges on some devices
- No rounded corners (Google applies those)
- Should feel like a banner extension of the icon — same color palette, same amber/white accent
App Icon (for reference)
- iOS App Store: 1024 × 1024px PNG, no transparency, no rounded corners (Apple applies them)
- Google Play: 512 × 512px PNG, no transparency, no rounded corners
- Both stores want a flat file — Google also uses it as the adaptive icon base

Target Market(s)

Separated and divorced parents

Industry/Entity Type

Parenting/Legal/Productivity

Logo Text

Switchday

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Plus Jakarta Sans

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must utilize brand colors. Primary navy #2B3A5C Main brand color — backgrounds, logo Amber / gold #E8A83E Logo accent — the gold curve on the icon Amber (UI) #C4882A Slightly deeper amber used in the app Warm cream #E8E4DC App background

Nice to have

• Two arrows pointing at eachother, forming an S shape in the negative space between the arrows. I also like the idea of incorporating a lock/love lock?

Should not have

• please don't submit in non-brand colors.

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