• €130

• 83 designs

• 30 designers

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Car Wrap Design Brief

We are Sunnypool, a company specialized in the sale of high-end custom above-ground pools.
We offer elegant, modern and customizable above-ground pools designed to blend harmoniously into a wide range of environments, whether contemporary, natural or more architectural.

To better understand our brand universe, style and positioning, designers can visit our website: www.sunnypool.ch

Project Objective:
We are looking for a vehicle branding / exterior design concept for a VW ID. Buzz in line with our brand identity.
The vehicle will be used as a communication and marketing support and should immediately reflect our world: high-end above-ground pools, design, modernity, quality, elegance and custom-made solutions.

Important note regarding application:
We would like to prioritize a solution that is clean, elegant and flexible.
We are not necessarily looking for a full vehicle wrap.
The branding / logo placement should therefore ideally be designed in a way that can be easily removed or modified later if needed.

What we are looking for:
We are looking for a design that is:

visually very clean
modern and impactful
minimalist yet recognizable
high-end
professional
elegant and memorable

The goal is not to create something too busy or too commercial-looking, but rather a premium, aesthetic and well-balanced result, fully aligned with a company specialized in high-end above-ground pools.

Vehicle Type
VW ID. Buzz

Vehicle Colors:
The vehicle is a two-tone version, with:

the upper part in white
the lower part in dark blue

The proposed design should therefore take this original color base into account and integrate harmoniously with the vehicle's appearance.

Elements to include:
The design should integrate the following elements in a harmonious way:

the Sunnypool logo
the brand name Sunnypool
the website: www.sunnypool.ch
the phone number: 079 787 18 52
a QR code

Important note regarding the QR code
The QR code should be integrated in an elegant, discreet but visible way, without making the design feel heavy.
It must remain easy to scan.

Desired visual universe
The vehicle should evoke:

the world of premium above-ground pools
outdoor well-being
contemporary design
quality
custom-made solutions

Preferred style
We like designs that are:

clean
elegant
modern
premium
well-balanced
visually strong without being overloaded

Important:
We do not want a design that feels too aggressive, too cheap or too crowded.
The final result should remain classy, refined, visible, and consistent with our positioning in the high-end above-ground pool market.
We also prefer an intelligent approach that does not necessarily rely on a full wrap, in order to keep some flexibility for the future.

Creative direction:
The designer may propose:

a very minimalist and chic approach
a more visual approach with a subtle reference to water or to the world of above-ground pools
elegant work around the logo and brand identity
a smart use of the VW ID. Buzz body shape and volumes
a proposal that remains beautiful, premium and easy to adapt or remove over time

Requested deliverables
Please provide:

views of the branded vehicle
proposals from several angles if possible
realistic enough visuals to clearly understand the final result

Additional information:
We are open to creative proposals, as long as they remain within a high-end, refined, modern and impactful visual universe, consistent with a brand specialized in custom above-ground pools.

Additional note:
Please take the vehicle's original colors into account — white upper part and dark blue lower part — in order to create a harmonious and realistic design.

To better understand our brand style, visual universe and positioning, please visit our website: www.sunnypool.ch

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