• A$300

• 253 designs

• 112 designers

Logo Design Brief

Business Name:
All Clean Property Care

Project Scope:
Logo Design + Business Card + Letterhead + Stationery Suite

Overview:

All Clean Property Care is a professional commercial cleaning and property care company based in Victoria, Australia (Melbourne / Mornington Peninsula region).

We service:
• Body Corporate & Strata
• Commercial Properties
• Medical Facilities
• Schools & Daycares
• Builders (direct relationship model)

We are NOT a residential/domestic cleaner. The brand must reflect structured commercial capability, reliability, and attention to detail.

Brand Direction:

We want the brand to feel:

• Modern
• Approachable
• Polished
• Organised
• Professional without being cold
• Clean and systemised

The tone should suggest competence and attention to detail — without looking overly corporate or industrial.

Colour Direction:

Primary base: Slate (deep charcoal tones)
Accent: Aqua (clean blue-green tone)

Please avoid:
• Neon colours
• Bright greens
• Overly playful palettes
• Heavy gradients

We prefer a slate-dominant identity with aqua used as a refined accent.

Logo Direction:

We are open to strong, modern concepts but prefer:

• Clean wordmark with strong typography
• Optional minimal symbol
• Geometric or structured feel
• Subtle abstract references to cleanliness or structure

Please avoid:
• Literal mops, buckets, or cartoon cleaning imagery
• Overused sparkle clusters
• Obvious water droplet icons
• House-shaped clichés

The logo must work:
• On dark and light backgrounds
• In single colour
• On uniforms
• On signage
• On future vehicle wraps

Stationery Required:

• Business card (front and back)
• Letterhead
• Email signature layout
• Invoice header layout
• Envelope design

Use placeholder contact details where required.

Target Impression:

We want property managers and medical facility managers to feel:
“This company is organised, reliable, and structured.”

Deliverables:

• AI / EPS / SVG vector files
• PNG transparent files
• Black & white versions
• Full colour versions
• Font recommendations

Future Considerations:

The logo should be scalable and adaptable for future vehicle wraps and digital applications.

No tagline at this stage.

Logo Text

All Clean Property Care