We're a digital bookkeeping business looking for a clever, contemporary logo
- Guaranteed
Logo Design Brief
We need a logo design for a UK-based digital bookkeeping company called The Counting House.
We provide technology-led bookkeeping services to small business owners. Our service is modern and paperless, but friendly and approachable too.
We’d like a clean, bold, modern logo design.
It should not be stuffy, fussy or over complicated and must not come across as corporate as we are a small business ourselves.
Please do not use old-fashioned accounting symbols such as paper, books, calculators, folders, bar charts, arrows, abacus, ticks, etc.
Do not use gradients and use our colours only as shown on the attached image.
We've added some logo examples we like but please feel free to do something totally different, we're open to your creative interpretation — however having reviewed the submissions so far, we have decided we would like an icon-led logo or very clever use of the words "The Counting House".
Please do not copy the logo examples, these are only to show the type of logo's we like.
We've also uploaded our colour pallete.
Target Market(s)
Small Businesses
Logo Text
The Counting House
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please use our company colours (image uploaded). Logo should be modern and a clever concept.
Nice to have
- A relevant, modern icon
Should not have
- Old fashioned bookkeeping items such as calculators, bar charts, files, pens, abacus, arrows, etc