Canine Co. Coffee (coffee packaging design)

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Contest winning design

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This customer received 59 graphic designs from 7 designers. They chose this graphic design from Sergio Coelho as the winning design.

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Graphic Design Brief

Project Overview:
🔥 Attention for Designer

You have been provided with detailed brand files, fonts, and reference designs for a reason. I expect work that is better than what I could create myself. The design should be thoughtful, professional, and aligned with our brand identity.

Read the full project description carefully. Every detail matters. If something is unclear, ask questions before starting. Do not just drop logos or assets onto a layout. Understand the intent and build something that fits the vision.

Rushed or mediocre work will not be accepted. I want quality over quantity with real creative thinking and brand awareness behind it.
We’re creating a high-end yet playful packaging design for Canine Co. Coffee, intended to reflect the classy and nature-inspired feel of Fast Tracks(canineactivitycenter.com) while adding a touch of lighthearted charm.

Design Elements to Include

Logo & Brand Cues: Incorporate the Fast Tracks logo (round circle with dog head) and use our established color palette and leafy, forestry brand patterns. This will ensure consistency and a high-end feel.

Doodle Elements (Optional): If it suits the design, feel free to incorporate the doodle-style handwriting and sketches that appear on our website (like dog names or playful notes). This adds a personal and approachable touch, though it’s not mandatory.

Bag Format: Design for a 16 oz bag, with the option to either do a full custom print or a high-quality branded sticker on a neutral bag. The goal is to make the packaging feel special and on-brand.

Overall Vibe
Think modern, classy, and a little bit whimsical. The packaging should look polished enough to be a premium product while still capturing the fun, dog-friendly personality of Fast Tracks.
Needs: its own special logo something that can be put on cups, and stickers. We also want the bag design to feel special and not just a logo slapped onto a coffee bag, so in a way i want 2 deliverables.

fonts: in the files uploaded

Target Market(s)

Dog Owners


Font styles to use
Other font styles liked:
  • Fonts are in files

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Use our brand guidelines

Files
Download all files - 70.9 MB
ZIP
Typography-20251017T181648Z-1-001
Friday, October 17, 2025
ZIP
Brand Elements-20251017T181640Z-1-001
Friday, October 17, 2025
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Brand Guidelines-20251017T181643Z-1-001
Friday, October 17, 2025
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Logo Suite-20251017T181739Z-1-001
Friday, October 17, 2025
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Brand Patterns-20251017T181645Z-1-001
Friday, October 17, 2025
ZIP
Brand Patterns-20251017T181813Z-1-001
Friday, October 17, 2025
Payments
1st place
US$150
Participation payments x 4
US$10
Total
US$190

Project Deadline
24 Oct 2025 18:24:50 UTC
Language

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