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New, modern, mortgage broking business needs a logo design
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This customer received 413 logo designs from 159 designers. They chose this logo design from syad666 as the winning design.
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Logo Design Brief
Logo Design Brief
We need a logo designed for a new company based on the Sunshine Coast, QLD, Australia.
The company is called Archer Lane Home Loans, with the emphasis on “Archer Lane” — “Home Loans” should appear as a subheading or supporting element.
About the business:
Archer Lane Home Loans provides tailored mortgage solutions designed to meet each client’s individual needs. We want the logo to communicate trust, financial freedom, and security.
Design direction:
Clean, modern, and professional aesthetic
“Archer Lane” to be the primary focus, with “Home Loans” secondary
Colour palette ideas: navy, black, charcoal, forest green, or dark chocolate text on a white, cream, or off-white background (open to your suggestions)
I’ve attached a few font examples that reflect styles I like, but please use your own design expertise to choose what best suits the brand.
Target Market(s)
32 - 55 year olds looking to buy a home or an investment property
Industry/Entity Type
Finance
Logo Text
Archer Lane Home Loans
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
