Trap Meets Cosmic – Cosmic Cowboy Brand Redesign Packaging Brief

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Graphic Design Brief

Cosmic Cowboy – Brand Revamp Creative Brief

Objective:
Revamp the Cosmic Cowboy brand into a cohesive, standout identity that can flex across multiple products and flavor SKUs. The look should feel like a movement—uniform enough to be recognizable at a glance, but wild enough to stand out in the category.

Core Identity:

Always Aesthetic – visually striking and memorable.

Uniform but Wild – one unified system with room for bold, unique flavor expressions.

Branded like a Movement – feels grassroots, organic, built by the culture.

Built Different – trappy, not corporate.

Culture Bred – tied to music, nightlife, and community energy.

Brand Voice & Tone:

Slang-friendly, slick, and authentic.

Confident, not corporate.

Feels like that one friend who always has snacks, the aux cord, and fire fits.

Flavor Lineup & Style Directions

1. Purple Stardust

Flavor: Grape + cotton candy

Look: Trippy, purple chrome label, space haze effects

2. Cherry Drip

Flavor: Black cherry

Look: Dark red metallic, syrupy drip motif

3. Midnight Mango

Flavor: Mango Kush

Look: Dark gold + black cosmic background, luxury meets space

4. Cosmic Cactus

Flavor: Prickly pear

Look: Neon green palette with desert moon + alien cactus silhouette

5. Pink Planet

Flavor: Strawberry lemonade

Look: Pastel pink with radiant starburst

6. Trappleberry

Flavor: Apple + blueberry

Look: Trap camo motif in blue/green—gritty but vibrant

7. Outlaw Orange

Flavor: Tangy citrus

Look: Orange sunset gradient, western-inspired font twist

8. Rocket Razz

Flavor: Blue raspberry

Look: Electric blue rocket iconography, explosive energy

9. Gasoline Grape

Flavor: Concord grape + fuel

Look: Dark purple base with chrome gas-can accents

10. Sweet Heat Saturn

Flavor: Peach + chili

Look: Orange-red palette with Saturn ring orbit detail

11. Vanilla Void

Flavor: Vanilla + marshmallow

Look: Creamy white palette, black hole/singularity graphics

12. Cherrywood Chill

Flavor: Cherry + menthol

Look: Smoky woodgrain textures, cold fog overlay

13. Galaxy Guava

Flavor: Guava + passionfruit

Look: Pink-orange gradient with abstract space glyphs

Designer Notes:

Create one master design system (logo lockup, typography, brand assets) that allows these flavors to live in the same world while each feeling distinct.

Prioritize a balance of trappy grit and cosmic surrealism. Think bold textures, metallic finishes, gradients, and chrome accents that feel late-night, music-driven, non-corporate.

Deliverables should work across packaging (jars, Mylar, disposables), merch, and digital/social assets.

Target Market(s)

Gen Z & Millennials Hip-hop/trap culture fans . Urban & creative subcultures (artists, sneakerheads, gamers)

Industry/Entity Type

Cannabis


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Must use the logos included. One style and one feel but also be able to have different 13 flavors for 5 different types of infused products . We a highend finish. We want it to be colorful and have holographic finishes and everyhing to make it pop and stand out.
Nice to have
  • different flavors and colors but all needs to be in the same style. Trap and aggressive looking
Should not have
  • No weed leafs. not appealing to children.

Files
Download all files - 7.8 MB
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Tuesday, September 2, 2025
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Tuesday, September 2, 2025
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Tuesday, September 2, 2025
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Screenshot 2025-09-02 at 2.49.03 PM
Tuesday, September 2, 2025
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Screenshot 2025-09-03 at 9.11.29 AM
Wednesday, September 3, 2025
Payments
1st place
US$110
Total
US$110

Project Deadline
09 Sep 2025 21:51:33 UTC
Language