logo design for playita fishing company

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This customer received 232 logo designs from 91 designers. They chose this logo design from D -lara seen as the winning design.
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Logo Design Brief
my business is a charter brokerage for local fishing boats in san jose del cabo, baja california, mexico. it is based in playita, a small fishing village. we are currently rebranding to playita fishing co. we would like a logo that symbolizes the "playita fishing co" text in a unique font. along with the font an icon or badge. this way both the text and the badge can be utilized separately or together. the logo has to do with fishing, the ocean and the local playita mexican culture. i would like to see variations that are artistic, catchy and brandable. the business will also be selling fishing merchandise such as clothes, hats etc. colors are undecided as of now. looking for a logo i like and we can adjust the colors from there... see attached images for references of logo styles i like. feel free to use references of saltwater fish: marlin, tuna, mahi mahi. also references and features of the ocean and water. you can also utilize boats types such as pangas. (see panga boat photos attached)
Target Market(s)
people looking to go fishing in mexico
Industry/Entity Type
fishing charters
Logo Text
playita fishing co
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- catchy, fun and attractive
Nice to have
- something brandable and catchy
Should not have
- copies of other brands or ideas provided. you can use general features.