Glacier Express Car Wash – Digital Menu Board Video & Still Content Creation

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This customer received 32 graphic designs from 8 designers. They chose this graphic design from Rickyy as the winning design.
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We are seeking a talented graphic designer or animator to create a visually engaging digital menu board package for Glacier Express Car Wash, located in Billings, Montana. The project includes both short animated video segments and still-image slides that align with our Ice Age-themed branding (featuring penguin mascots and snowy effects). These will be displayed on digital screens at our wash tunnel entrances.
Scope includes:
🎥 Animated Video Segments (10–15 seconds each):
Welcome/Intro Animation (e.g., characters waving or riding soap bubbles)
Membership Promo (explainer + animation)
Seasonal Features: "Bug Buster" (summer) & "Salt Blaster" (winter)
Fleet Account Promotion (animated sequence of branded vehicles)
🖼️ Still Image Slides (5–7 seconds each):
Wash Packages Menu (tiered grid layout with icons)
Family Plan Promo (fun and friendly)
Two-Location Promo (side-by-side layout)
Mascot/Character Integration (penguins washing cars, holding signs, etc.)
Design Goals:
Bright, fun, family-friendly visual style
Consistent use of Glacier branding (logo, color scheme, theme)
Motion graphics that loop cleanly for continuous play
Output optimized for horizontal 16:9 screen (1920x1080 preferred)
We will provide existing branding elements and sample inspiration. Looking for someone who can deliver both creativity and clarity of communication for drive-through digital signage.
Updates
I am extending the project simply because I need more time working on and framing ideas as designs come in. This will take more time and detail commitment on my part and I have limited time.
Target Market(s)
Car Owners who want to have their cars washed regularily
Industry/Entity Type
Car Wash Auto
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- moving and still content rotating
Nice to have
- We'd like a video of a penguin washing a car or cleaning a tire, etc. Please see video attached as an example (showing a rabbit cleaning a tire)