House of Shades Logo Redesign & Brand Identity Update
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This customer received 16 logo designs from 3 designers. They chose this logo design from Franabanana as the winning design.
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I'd like to update my existing logo and need the final deliverables to include all source files (such as Adobe Illustrator .ai files, Photoshop .psd files, or other editable formats) along with full commercial usage rights. I need to be able to modify colours, resize for different applications, and use the logo across all marketing materials and platforms without restrictions. Can you also provide the logo in multiple formats including vector files (.eps, .svg) and high-resolution raster files (.png, .jpg) for versatility?
In regards to the logo - I like how it looks but I think it could look better. I'll let you decide where improvements should be made. I do like the gold rings. It must appeal to both men and female.
Target Market(s)
My target market includes busy professionals (age range 25-60) who want a healthy glow without sun damage, brides and wedding parties preparing for special events, and anyone looking for a safe alternative to UV tanning. I also serve clients preparing for vacations, photo shoots, or special occasions who want to look their best.
Industry/Entity Type
Spray tanning - beauty industry
Logo Text
House of Shades, Sunless Tanning, or Spray Tanning
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- the gold arch is my favourite part of the logo. It must be a vibrant gold and I tan both men and females so not too feminine. I'm open to the gold arch looking like a house (I do own the salon from a house)
Nice to have
- The colour palette is: gold, white and brown.
Should not have
- unclear, small writing.