• £130

• 50 designs

• 12 designers

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Graphic Design Brief

Name of First Book - Starting Strong - Your First Steps into Animal Assisted Interventions, by Dr Charlotte Williams. We are seeking an emotive, symbolic, and cohesive cover design for The Strong Series – a ten-part book collection exploring the therapeutic power of animals in education, care, therapy, and professional growth. The series is written by the founder of Elysian, a UK-based therapeutic organisation that works with over 30 species to support children, families, and professionals.

The design should reflect the heart-led, reflective, and transformative nature of the series. Core themes include emotional connection, healing, purpose, courage, and growth. Each book will focus on a specific theme or species (e.g. dogs, llamas, leadership, burnout, personal growth) but should visually connect as part of a unified collection.

Key design elements:

(Open to suggestions however currently leaning on - ) not essential - feel free to try other things - probably Deep purple background as the grounding colour

Warm orange for accents (energy, hope) (again open to suggestions - different designs)

possibly Black or white silhouettes for symbolic human–animal imagery.. BUT OPEN ALL DIFFERENT DESIGNS!

Please don't use the actual Logos on the design, but it would be good if there was some theme that resonates them together - like style/colour

Clean, elegant typography (with “STRONG” as the visual anchor in every title)

Symbolism encouraged (paths, hearts, trees, circles, rising suns). I like the ones where a human is touching calmly with an animal, either looking at each other, walking together, sitting together etc.. Vulnerable people is often more powerful (like children or older people)

Visual “nod” to the Elysian brand style – soft curves, emotional tone, nature-inspired calm

Designers are invited to submit a concept for the books with some finished designs. Each cover should stand alone while fitting beautifully into a recognisable series.

Target Market(s)

Teachers, therapists, professionals, adults, mature adults, Mature students

Industry/Entity Type

Therapy, education, animal work, pet therapy

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Deep emotion, calm, intrigue,

Nice to have

• Deep colours, features of animals and people, Book title, Author name - Charlotte Williams

Should not have

• Not be childish/for children

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Files