• US$150

• 368 designs

• 154 designers

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Logo Design Brief

Please design a logo for my roofing and construction company. The word 'PROCELLA' is latin for windstorm/hurricane. The colors are going to be key lime green and dark gun metal grey. I would like the design of the logo to be (ALL CAPS) to be- PROCELLA. I see the PRO in bold or a bolder font, then CELLA BEING in normal or thin font. I would like the LLs to maybe be tilted to resemble a roof line that would also tie into the A at the end. I'm open to removing the crossbar in the A to just be the outer A frame of letter. I don't want to blend together too much so where you cannot tell the Ls are are Ls, not triangles. Maybe the crossbar on the A would break that up.

Under the design of PROCELLA, I would like the word CONSTRUCTION in the same font as PROCELLA, all caps, in the same size font as CELLA(thin/normal etc). I would like PROCELLA and CONSTRUCTION to be stacked on top of each other and equal length/width. I would like CONSTRUCTION to be half as tall as PROCELLA.

I want the logo to be sleek simple and modern. I've attached screen grabs of the fonts I'm drawn to. The "ACE Sans" I think is my favorite. But willing to lean on the artist vision of what I described and what they recommend. I've attached a picture of the key lime green color I prefer. It's the same pallet YETI coolers uses for their key lime products.

Target Market(s)

Residential and commercial roofing markets.

Industry/Entity Type

residential and commercial roofing, storm restoration, storm chasing, hurricane restoration.

Logo Text

PROCELLA CONSTRUCTION

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Logo styles of interest

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Font styles to use

Other font styles liked:

• ACE sans, WALTER sans, LEXIA sans. I've attached photos of examples.

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• PRO in bold and CELLA in a thinner distinguishing sized font. Must have ALL CAPS

Nice to have

• I would like if possible the LL to tilt in PROCELLA and tie into the A in order to resemble some sort of roof line. I was thinking maybe instead of the crossbar in the letter A, to instead place a modern window or simply a box with two line grid to resemble a window? That would break up the A thats tying into the LL if they can tilt and still look like L's.

Should not have

• no lower case, no curves in font letters.

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Files

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