• US$150

• 240 designs

• 106 designers

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Logo Design Brief

We are a boutique bookkeeping and financial strategy firm that helps service-based business owners (especially interior designers, home stagers, and used car dealers) take control of their finances and grow profitably. My approach combines education with financial clarity, mindset and values-based strategies.

I'm seeking a modern, professional, and approachable logo that reflects trust, financial empowerment, and strategic growth. The design should appeal to both creative entrepreneurs and analytical business owners. I want it to feel uplifting, clean, and polished without being too corporate or too casual. I am looking for something different from the typical bar graphs/arrows pointing up/towers. Please no coral or greens with yellow tones (for example, no olive or lime greens). We are often called the private eye of numbers.

Vibe: Strategic, fresh, trustworthy, values-driven

Target Market(s)

Our target market is varied but focused. We specialize in working with: Interior Designers (primarily female) Used Car Dealers (primarily male) Age range: 30–60 years old Business size: Startups through $25 million in annual revenue . These are highly skilled professionals who excel in their core work and generating revenue but often struggle with the financial and operational "back office" side of running a business. They are confident, self-possessed, and committed to success, but they need expert financial clarity, systems, and support to scale sustainably.

Industry/Entity Type

accounting and business/profit consulting

Logo Text

Spire Business

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Logo styles of interest

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Font styles to use

Other font styles liked:

• script fonts, but not the super curly or overly fancy ones—something simpler, a bit more refined and easy to read.

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Visually appealing to both male and female dominated industries. A full color palette with 1-2 primary colors, 2-3 secondary colors, and 1-2 light colors for a base. Please design the logo so that the icon and the business name are visually connected but can be used independently. Would like the icon to be strong enough to stand alone for branding purposes

Nice to have

• Interlocking elements that represent how we unify all parts of a business into one cohesive system to make it successful.

Should not have

• Towers, bar graphs, anything that is overly common in the finance industry, want it to be unique. No coral or the yellow-toned greens.