• US$300

• 93 designs

• 39 designers

Logo Design Brief

Objective:
Create a digital illustration of a caribou that captures its natural features in a visually compelling style and uses or contrasts with the colors represented below. This image will be used to augment a company logo as a representative character, on web sites, business cards, and marketing material.

Style:
Semi-realistic (natural form with stylized elements)
OR
Cartoon/Whimsical (playful, exaggerated features)

Pose & Perspective:
Side profile standing
OR
Head-on with antlers prominent
OR
In motion, mid-run or leaping

Color Palette to match or contrast with:
-- Primary colors --
Pantone Black 6 C
RGB: 16, 24, 32
CMYK: 82, 71, 59, 75
#0F1820

Pantone 3305 C
RGB: 0, 77, 67
CMYK: 93, 45, 70, 42
#004D42

Pantone 327 C
RGB: 0, 132, 118
CMYK: 100, 21, 63, 7
#008375

Pantone 2125 C
RGB: 81, 97, 199
CMYK: 75, 67, 0, 0
#5161C7

-- Secondary colors --
Pantone 6085 C
RGB: 199, 205, 233
CMYK: 20, 14, 0 0
#C6CDE8

Pure White
RGB: 255, 255, 255
CMYK: 0, 0, 0, 0
#FFFFF

Details to Highlight:
Large, branched antlers
Gentle eyes, muscular body structure