• US$300

• 457 designs

• 162 designers

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Logo Design Brief

1. Company Name:
RoXteel Industrial

2. Industry/Field:
Industrial fabrication and steel production.

3. Style Preference:
I am looking for a logo that embodies a modern, bold, and industrial style. The logo should communicate strength, heaviness, and colossal scale. I envision a design that feels steel-like, with interlocked lettering that reflects the modular nature of industrial construction.

4. Color Preferences:
Please incorporate the following color palette:
#008000 (Green)
#ffffff (White)
#c7c7c7 (Light Gray)
#070707 (Black)
I would like the colors to convey the solid, grounded feel of steel while maintaining a modern and clean appearance.

5. Imagery and Symbols:
The logo could subtly integrate elements of steel, machinery, and structural design. I am looking for something that conveys the coalescent nature of the brand, with amalgamating letters that connect and integrate smoothly into each other.

6. Font Preferences:
The font should be strong, clean, and modern, with an emphasis on bold face and custom typefaces. I want the lettering to have micro gaps between the letters and openings within individual letters (minimizing negative space). The letters should appear interlocked and integrated into one another, showing the interconnectedness of the company’s work.

7. Additional Description:
I would also like the tagline "An All Things Metal Company" to be included in the logo, but it should be secondary to the company name, and not part of the primary logo itself. By this I mean we will have versions with and without this text.

Target Market(s)

Large Manufacturers, Steel Industry, Mission critical power & data centers

Industry/Entity Type

Industrial Manufacturing

Logo Text

RoXteel Industrial, An All Things Metal Company

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• We haven't decided whether the design should be in all caps, but that's how we've been experimenting with it. It's not a requirement, just something to consider.

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