FBCE Conference Visual Identity
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This customer received 11 graphic designs from 7 designers. They chose this graphic design from aditya msf54 as the winning design.
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We’re a U.S.-based franchise brokerage company, and every year we host our annual conference for our membership which includes, Franchisors and Brokers/Agents. It’s a major event where we unveil a new creative concept to ties together with our company. This time, we need a visual identity with an elegant Art Deco feel inspired by the 1920s–1930s, featuring gold and green—without looking like the Oscars.
Our conference name options are:
Legacy
Live Your Legacy
Lead with Legacy
Leading A Legacy
Legacy Leaders
FBA (Franchise Brokers Association)
Sometimes we include “Franchise Brokers Conference And Expo 2025,” but that depends on the final logo design. We’d also like to see how the logo might look on banners, T-Shirts, digital screens, business cards, etc. The key is to create a cohesive visual identity, not just a single logo.
We’re aiming for a classy gold effect—realistic and metallic—but please be careful not to overdo it. Too much gold can kill elegance. Our theme is all about building a franchising legacy. We want to emphasize forest green and gold, and the idea that a franchising legacy means:
Creating generational wealth and security
Leaving a mark on local communities and the franchise industry
Building iconic brands
Empowering future entrepreneurs
We’ve attached some references and our main brand logo. Feel free to check out our website (franchiseba.com and franchisebce.com) for background info, but keep in mind this event can stand alone as its own brand. Let us know if you have any questions!
Industry/Entity Type
Franchise Brokering Industry
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Needs to feel Luxury, white glove, professional, elegant.
Should not have
- Don't let the conference theme overtakes the FBA logo. Don't modify our logo.