King Machine S-WerX
Logo Design Brief
S-WerX is a specialized division focusing on additive manufacturing (3D printing) for tire mold production. The "S" represents "sipes" - the small slits or channels in tire molds that create water-displacing grooves in the final tire. The name combines traditional tire industry terminology ("S" for sipes) with modern manufacturing ("WerX"). The logo should reflect the precision of tire mold manufacturing and the innovative nature of additive manufacturing technology—layered construction (characteristic of additive manufacturing). Sipe or geometric patterns in tire treads reflect industrial precision and engineering quality.
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Logo Text
S-WerX
Look and feel
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