• US$150

• 80 designs

• 34 designers

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Logo Design Brief

We are looking for a creative and talented designer to create a clean and minimalistic logo for our mobile coffee shop, Pura Vida Brews. Our brand specializes in selling coffee sourced directly from Costa Rica, and we want the logo to embody the relaxed, vibrant, and cultural essence of Costa Rica.

Logo Details:
1- Central Element: A full-body sloth dressed in culturally inspired attire, similar to the style shown in the attached reference image. The sloth should have its hands casually placed in its pants pockets, exuding a laid-back vibe.

2- Inspiration: The design should reflect Costa Rica's cultural essence, with subtle details to highlight the connection to the country's heritage.

3- Text: The logo must include the company name, Pura Vida Brews, integrated seamlessly into the design.

4- Style: Clean and minimalistic. The design should be visually appealing, easy to recognize, and versatile for use on signage, cups, merchandise, and digital platforms.

5- Color Palette: Use earthy tones or colors inspired by Costa Rica’s lush environment (e.g., greens, browns, blues) while keeping the design professional and appealing.

Additional Notes:
-Please ensure the logo works well in both color and black-and-white formats.
-Avoid overly complex designs to maintain clarity and ease of reproduction.
-The sloth should convey friendliness, warmth, and relaxation, aligning with the "Pura Vida" lifestyle.

We look forward to seeing your creative interpretations!

Logo Text

Pura Vida Brews

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