• €190

• 250 designs

• 105 designers

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Logo Design Brief

thena Sports AG is an emerging sportswear startup, focused primarily on women's soccer teams, with plans to offer high-quality, customized gear tailored to the unique needs of female athletes. Although we’re starting with a focus on women’s sports, we will also provide a men’s collection, ensuring a complete offering for clubs.

Our initial concept includes training, game-day, and winter apparel designed for optimal fit and performance.

Athena's vision is to stand out through a direct-to-club approach: working closely with sports clubs to eliminate traditional retail channels and provide faster, more personalized service.
Athena, the Greek goddess of wisdom, war, and crafts, is known for her intelligence, strategic warfare skills, and creativity. Unlike other deities associated with war, Athena symbolizes rationality and justice, often acting as a protector of cities, particularly Athens, which is named after her. She is usually depicted with her armor, helmet, and shield, as well as her symbolic owl, representing knowledge. Athena embodies courage, foresight, and practical skills, making her a revered figure in Greek mythology as a guide and protector of heroes.

Target Market(s)

soccer clubs with women and men teams

Industry/Entity Type

Sportswear

Logo Text

Athena

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Eider a nice designed Letter A or a symbol combinde wit the word Athena

Should not have

• to many colors