Redesign our old logo for a modern and elegant one

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This customer received 131 logo designs from 54 designers. They chose this logo design from normi as the winning design.
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Vegetales la Huerta is a family company based in Costa Rica with more than 20 years in the market, we sell fruits and vegetables and other products like salads, we need to redesign it and make it more fresh and modern as we have never updated it. We are looking for something more elegant and simple as the actual logo has many things in it.
Our slogan is: Frescura Natural para tu salud (not necessary to be included in the logo)
We identify with green colors but we are open to see new ideas.
You can see what we do on our website or social media @vegetaleslahuerta
Please don't use fruits or vegetables (we sell a big variety of products and dont want to focus only in 1 or 2)
Play with the name (diferent typography, or even make an icon with the letter V or VLH)
Thank you and excited to see your ideas!
Updates
Hello, we would love to see different ideas, even one element logo! Let us see your creativity :)
Added Friday, 11 October 2024
Target Market(s)
B2B
Industry/Entity Type
Vegetables, fruits, salads
Logo Text
Vegetales la Huerta
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Creativity, we want a different logo!
Should not have
- Many elements, fruits or vegetables