Kintsugi Consulting

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This customer received 145 logo designs from 66 designers. They chose this logo design from ivan29 as the winning design.

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Logo Design Brief

We need a logo design for a new company based in Europe (in a French speaking region) called "Kintsugi Consulting". We are 3 consultants-coaches-psychologists offering support to people going through burn-out and high levels of stress. Kintsugi is a Japanese Art; we choose this name for its metaphor : "making something stronger and beautiful out of broken pieces (of human being)". Therefore the kintsugi drawing should appear in the logo (like a thin branch or the attached drawing we made ourselves - please note that on the attached picture showing a golden branch, the branch is too thick, too bold). A bowl like on the hand-drawing could be nice, and we are open to other ideas! We attach what an IA has created, but we don't like the shadow below the bowl and the line drawing the edges of the bowl is too bold, plus we don't want the chip at the top (bowl still broken.
Don't hesitate to google "kintsugi pictures" to better visualize the kintsugi design and spirit.
For the colours: we would like a light golden yellow to remind the traditional kintsugi (gold) and a good balance of dark blue or dark grey (associated with cream like ton on the web page example); a calm colour for our clients who need a safe space for their recovery. The focus has to be on the fixed, aesthetic and solid reparation and not necessary on the container.
Our target/clients are patients diagnosed with burnouts but also Human Resource professionals in corporate world, insurances, country department states, doctors, etc.
It should be modern, aesthetic, not too luxury but elegant. Thank you for helping us with this logo.

Expected output in different formats for website, printouts, etc.
• Logo with company name
• Logo without company name
• Logo for white background use (text in white)
• Logo for coloured background use
We need also all the colour codes (pantone, RGB colour ratio, etc) to be able to adapt our webpage with the same colours.

Logo Text

Kintsugi Consulting


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • We like the logos that contain a circle (versus a bowl)
Should not have
  • People should NOT believe we make ramen or noodle bowls - wrong business focus

Files
Download all files - 0.8 MB
JPG
Hand drawing
Tuesday, September 24, 2024
JPG
IA produced logo
Tuesday, September 24, 2024
PNG
Like branch kintsugi line
Tuesday, September 24, 2024
Payments
1st place
€110
Total
€110

Project Deadline
01 Oct 2024 06:36:11 UTC
Language

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