• NZ$150

• 422 designs

• 112 designers

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Logo Design Brief

Design Brief for Take Flight Ministry Logo (MAKE IT MODERN PLEASE)

1. Company Overview
Take Flight Ministries are dedicated to sharing the message of love to the world. Our mission focuses on using innovative strategies to connect with people through dream interpretation.

2. Target Audience
Our audience includes passionate, open and loving friends of Jesus who are using their spiritual gifts.

3. Objectives
The logo should convey themes of freedom, purpose, soaring and flight. It should inspire a sense of being released into new exciting opportunities and living life in freedom.

4. Brand Personality
The brand personality is passionate, purposeful, risk takers, and spiritual and the logo should invoke these feelings. The brand should be cutting edge and modern. NO traditional old looking designs from the 80s!

5. Design Preferences
• Overview: a symbol with the words “Take Flight Ministries”
• Colors: Cool tones (like blues) and maybe some yellow or gold
• Styles: A modern, fresh and airy design that incorporates elements symbolizing flight (e.g., wings, birds) while subtly integrating spiritual motifs, such as light, wind or waves, to suggest divine guidance. (Keep this modern, not conversative or traditional).
• Fonts: Friendly, approachable fonts, easy to read, strong.
MAKE THE LOGO MODERN. NO CROSSES. PLEASE DON'T MAKE IT LOOK RELIGIOUS.

6. Usage
The logo will be used across various platforms, including our website, social media, printed materials, event signage, and merchandise. It must be versatile and recognizable in both digital and print formats.

7. Competitor Analysis
We are positioned alongside other faith-based organizations. Our logo should stand out by clearly reflecting our focus on freedom, soaring, flight, and the active, vibrant engagement of the Spirit.

See an example attached of a modern bird in flight, rather than the very literal birds that people are designing for us.

Logo Text

Take Flight Ministries

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Font styles to use

Other font styles liked:

• LeoHand, Century Gothic

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• wings. flying, a bird, eagle, soaring, another similar concept. Can be conceptual rather than literal.

Nice to have

• Modern not traditional. Can be conceptual rather than literal.

Should not have

• aeroplanes, cross

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Files

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